ADRESSE PARIS, ARCHIDUCHESSE, BIG MOUSTACHE, BIVOUAK PARIS, BLANDIN DELLOYE, BLANC BONNET, BONNE GUEULE, BY CHARLOT, CASTORETTE PARIS, EMOI EMOI, FAGUO, FLAIR, HAST, HIRCUS, HO KARAN, JAMINI, JAQK, JOONE, JULES & JENN, LA BELLE MECHE, LAZARE KIDS SHOES, LE FLAGEOLET, LE GRAND DRESSING, LE MINOR, LE PETIT FAON, LE PANTALON, LILILOTTE, LUZ COLLECTIONS, MAISON GUILLEMETTE, MAISON ROUSSOT, MIASUN, MONTLIMART, NATURE & DECOUVERTES, NGO SHOES, O BARBER SHOP, OÉ, PICTURE ORGANIC CLOTHING, QUILLE MOLLE, RIVECOUR, RIVER HOME, SESSILE, TEDIBER, TIP TOE, THE NINES, VALET DE PIQUE . ... unite and form the collective MAKE FRIDAY GREEN AGAIN: 80 brands committed to responsible consumption on the occasion of Black Friday.
We do not want to participate in this infernal day of overconsumption imposed by the market. The real cost of this day is social and environmental. It makes jobs insecure by not paying manufacturers, brands and stores. It also contributes to climate change by encouraging overproduction.
AND IF WE SORTED OUT?
We will devote this Friday, November 29 to take stock of what we really need. We want to make the statistics lie: 60% of French people have clothes or consumer items that they never use. So let's repair, donate, sell or recycle the superfluous to create a circular economy and draw less from the planet's resources!
CONSUME LESS, BUT BETTER.
We believe that to consume is to vote. By choosing responsible brands, you take back the power that is yours and you act concretely for a sustainable and committed consumption! The majority always wins, and we want to be there together and with you, as long as it is responsible!
Joining the collective is possible. If you are a brand committed to not doing Black Friday, it is still possible to join the one-time collective MAKE FRIDAY GREEN AGAIN. Since this press release was sent, new brands are joining the collective...